GRUBHUB MOBILE
Project: Grubhub Mobile
Studio: IM Creative
Role: 2D Design | Animation
Our goal was to use old techniques to market and brand a new product in a clever fun way. In this case we utilized a 2D Vector animation style for this GrubHub Mobile spot.
STILLS:
________
TRUST
THE
PROCESS.
70%
20%
10%
Prep - Animation
Previz
Keyframing!!!!
BEHIND THE SCENES:
________________
Here is a look at my process and workflow using After Effects and Illustrator.
DETAILS.
Utilzing a 2D approach with illustrator really brough the animation to life as we by hand animated each element of the spot.
KEYFRAMES!
Using After effects for well over a decade I felt right at home animating my keyframes to get the desired feel and look for the project.
PROJECT
__________
Grubhub
CREDITS
_________
Animation: Ian Miller
After Effects Titles & Compositing: Ian Miller
TOOLKIT
_________
Illustrator
After Effects